Privacy Policy
Last Updated: October 6, 2026 • Compliant with South Africa's POPIA (Protection of Personal Information Act) & Google AdSense Publisher Policies.
1. Introduction & Scope
ThinkPlay (“we”, “our”, or “us”), operated in partnership with Think WiFi (Pty) Ltd, is committed to safeguarding the privacy and personal information of users (“players”, “you”) accessing our gaming platform at thinkwifizone.com and associated captive portal environments.
This Privacy Policy explains how personal and non-personal data is collected, processed, and utilized, particularly regarding advertising services provided by Google AdSense, virtual token accounting, and compliance with South Africa’s Protection of Personal Information Act 4 of 2013 (POPIA) and international data privacy benchmarks (including the EU General Data Protection Regulation - GDPR).
We partner with Google AdSense (and Google Ad Manager / Google H5 Games Ads) to serve advertisements when you visit our website. Google and other third-party vendors use cookies and programmatic web technologies to serve ads based on your prior visits to this website or other sites across the internet:
- Third-Party Vendor Cookies: Google's use of advertising cookies (such as the DoubleClick DART cookie) enables Google and its partner advertising networks to serve relevant advertisements to users based on their navigation history across our site and other digital properties.
- Opting Out of Personalized Advertising: You have the absolute right to opt out of personalized interest-based advertising at any time. You can manage or disable Google personalized ads by visiting the Google Ads Settings page.
- Universal Opt-Out: Alternatively, you can opt out of a third-party vendor's use of cookies for personalized advertising by visiting the Network Advertising Initiative at aboutads.info/choices or youronlinechoices.eu.
- Google Consent Mode v2: We implement Google Consent Mode v2. If you reject non-essential cookies via our consent prompt, Google tags will operate in a cookieless, non-personalized ping mode, ensuring full privacy compliance.
2. Information We Collect
A. Information You Voluntarily Provide:
- Mobile Phone Number: If you voluntarily register to save your rewards, we collect your South African mobile number solely to dispatch reward SMS notifications (e.g. Shoprite vouchers, MTN/Vodacom airtime pins) and safeguard your coin wallet.
- Customer Inquiries: Any feedback, bug reports, or support tickets submitted via our contact forms.
B. Information Collected Automatically:
- Client Game Telemetry: High scores, game levels achieved, and virtual ThinkCoins ledger stored locally on your device via standard HTML5
localStorage. - Device & Network Data: Non-personally identifiable technical information such as device type, browser model, operating system, language, and approximate network connection type (used for optimizing zero-data asset loading).
3. How We Use Your Information
- To execute browser gameplay, save rank milestones, and maintain real-time token balances.
- To fulfill physical and digital merchant rewards (airtime recharges, supermarket discounts).
- To serve policy-compliant banner, interstitial, and rewarded video advertisements via Google AdSense.
- To prevent fraudulent clicks, bot activity, and exploit attempts on virtual token balances.
4. Your Rights Under POPIA
Under the Protection of Personal Information Act 4 of 2013, South African data subjects possess specific statutory rights:
- Right of Access: You may request confirmation of what personal data we hold regarding your account.
- Right to Rectification: You may request correction of inaccurate or outdated contact numbers.
- Right to Erasure / Deletion: You may request deletion of your account and phone number at any time.
- Right to Object: You may object to the processing of personal data for direct marketing or automated notifications.
To exercise any of these rights, contact our designated Information Officer at privacy@thinkwifizone.com.
5. Children's Privacy
ThinkPlay games are designed for general audiences. We do not knowingly collect personal identifiable information from children under the age of 13. If you believe a minor has submitted personal details without parental consent, please contact us immediately for prompt deletion.
6. Information Officer Contact
Company: Think Digital X (Pty) Ltd / ThinkPlay Division
Physical Address: The Watershed, 17 Dock Rd, Victoria & Alfred Waterfront, Cape Town, 8002, South Africa
Email: privacy@thinkdigitalx.com / support@thinkwifizone.com
Compliance Officer: Information Officer, Legal & Regulatory Affairs